Parnter Corner
Intel Multiplies At CES
Find out how Intel supplemented technical demos with high-impact, audience-involving experiences that brought the benefits of multi-core computing and its Core 2 Duo processor to life.
EA Takes The Hub On Tour
Electronic Arts wanted to take high-def video game sampling beyond the standard retail and shopping mall experiences. The solution: The Hub, an 18-wheeler that EA took on the road.
CES Exhibitor of the Week: Sharp Electronics
Get the scoop on how Sharp Electronics' presence is changing, what to expect in January, and why less can be more when it comes to connecting on the show floor.
Tech-EM Chats With Susan Campbell, Senior Director Of Marketing At Discovery Health
Campbell talks how the event marketing strategy is evolving, and why social media is an important part of the mix.
Trade Show Relaxation Zones Foster Captive Audiences
Walking around a trade show floor for hours on end can be hard on even the most experienced expogoers. (If you had a nickel for every time you heard “My dogs are barkin’” on show floors in the last year….)
Selling sponsorships to YOUR events
Your proprietary event is a hit. In fact, other companies want in. Maximizing your sponsorship revenue is tempting, but you don’t want to give up too much of your own visibility. What’s a marketer to do?
Smart shipping of trade show components
If you thought shipping your event components to your site was the hard part of getting them there, think again. It’s what happens on the receiving end that really can put kinks in your plans.
Signage strategies for events and exhibits
It’s one of the smallest details at any event, but it can make a major impact on customer experience: directional signage. Plan ahead with these tips and insights.
Latest News
Sign-Up Now for This Year’s FREE CES Exhibitor Activities
You’re there to interact with attendees, but we’re there to help you have the best show possible. Back by popular demand, CES is again partnering with Tech-EM.com on a variety of free activities created just for exhibitors! This year? We introduce the CES100, a list of the best 100 things happening at the show. We also return with year two of our well-received Daily Dose morning exhibitor recap and we’re offering up YouTube video fly-throughs from booths, chances to win booth portraits and on-site experience booth audits. Sign up now here.
AT&T Hosts Regional Solution Provider Recruiting Events
AT&T is hosting 10 regional events this month for companies that offer "data-centric" solutions for small and mid-size businesses to learn about the benefits of the AT&T Alliance Channel Program.
Bang & Olufsen Unveils New Showroom In Portland
Bang & Olufsen has opened a new showroom in Portland in the Pearl District retail area. The new store represents Bang & Olufsen's continued expansion in North America.
Sony Electronics Teams With WMRA For Recycling Event
To encourage consumers to recycle electronic devices, Sony Electronics is teaming with Waste Management Recycle America for a recycling event in Atlanta on Nov. 22 at Turner Field. The first 2,000 participants to drop off their unwanted electronics will receive a free, environmentally friendly cloth tote.